"135 groups through for an inspection, 18,000 online views and heavy inquiry from Singapore and Hong Kong" this Sydney home for sale by Chris Wilkins of Ray White Drummoyne offers space, style and easy care indoor/outdoor living with glamorous design features.
Chris Wilkins knew that when he listed 53 Dening Street, Drummoyne for auction that it deserved a worldwide audience of potential buyers. A statement piece of inspired design, the 4 bedroom, three-level home had sparkling water views and something so unique that Mr Wilkins literally wanted to tell the world about it - an amazing nine-hole putting green in the backyard.
With a mix of uphill and downhill putts that break both left and right, the custom-built golf course has proven to be the ultimate social tool for its sellers.
To get the property seen, Mr Wilkins took out an advertisement in the New York Times Asia edition and the interest has been incredible, with 135 groups through for an inspection, 18,000 online views and heavy inquiry from Singapore and Hong Kong.
With the number of millionaires increasing across the globe every year, Mr Wilkins firmly believes in the power of tapping into the expat market and has observed their wealth spreading beyond the traditional trophy homes of Sydney’s Eastern Suburbs and Lower North Shore to premium properties in suburbs like the Inner West.
He asserts it is dangerous to only focus on local buyers when cross-border activity is alive and well and that there’s everything to be gained from tapping into these markets utilising publications like the New York Times. “Particularly with a property with such a unique feature as a nine-hole putting green, we put ourselves in the shoes of a potential buyer and wondered who this might be attractive to, and the opportunity to showcase it beyond Australia was very compelling,” says Wilkins
For expats and foreign investors, the combination of a weaker Australian dollar and a cooling of the property market offers interesting potential. International buyers considering Sydney property now have a more attractive set of circumstances on their hands. With the steam coming out of the market, particularly at the prestige end of the spectrum, it effectively doubles down on their potential to buy well.
“I have recently been working with two expats - one residing in Singapore, arguably our largest expat market, and the other in New York - with budgets of A$3,500,000 and A$5,000,000 respectively. With both buyers being remunerated in $US, their spending power has increased some 20%. Coupled with Sydney’s property market coming off some 10% they are all of a sudden staring at a possible $500,000 - $1,000,000 more to spend. Some might say it’s as good as watching your Lotto numbers come up!” says Wilkins
See more of 53 Dening Street Drummoyne NSW 2047, including additional photos, floorplan, and location map, on Luxury List.
To arrange a private inspection or enquire about the auction process phone or email Chris Wilkins of Ray White Drummoyne via this link.
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